Ginger Zeng
Your Name

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Web Producer & Web Project Manager

I transform creative visions into successful digital experiences. With expertise in web production/front-end web development, content management, and project management, I help brands create engaging experience that drives results.

About Me

My Background

With over 5 years of experience in web production and web project management, I specialize in bridging the gap between creative design and technical development.

I've participated in cross-functional web projects in delivering results, always ensuring excellence in execution while maintaining budgets and timelines.

My approach combines strategic thinking with hands-on technical knowledge, allowing me to communicate effectively with all stakeholders and drive projects from conception to successful launch.

My Skills

Web Production 95%
Front-end Web Development 90%
Content Management 92%
Google Analytics 85%
SEO 92%
UX/UI Collaboration 85%

Featured Projects

French Canadian Websites Migration

Managed the migration of company's 40+ French Canadian websites from Drupal to Contentful

Web Production Content Migration Web Localization

IAM New Product Marketing Website Launch

Successfully launched two IAM (Intelligent Agreement Management) product websites in preparation of the company's repositioning as the leader in Agreement Management

Web Production Web Localization UX Strategy

Website Strategy for Up Brands

Developed and implemented a comprehensive web strategy for a design company based in China to improve website performance, engagement, and conversions.

Web Strategy SEO Social Media Integration

Professional Experience

2020 - Present

Web Coordinator, e-Commerce

Docusign, Inc.

Collaborated with a team of developers, designers, and content creators in building enterprise-level websites and web applications end-to-end.

  • Managed 5+ concurrent web projects with budgets ranging from $50K to $500K
  • Improved web production efficiency by 30% by optimizing the headless CMS content entry process and streamlining workflows
  • Incorporated AI in website localization that increased translation turnaround by 25%
2022 - 2023

Interactive Web Producer

Vantage Travel

Managed web projects using Sitecore, ensuring seamless execution, on-time delivery, and alignment with company needs.

  • Successfully delivered 30+ webpages for new itinaries, enhancing online booking experience.
  • Optimized content entry and publishing processes, reducing project revisions by 40% and accelerating approval timelines.
  • Leveraged Sitecore’s personalization and analytics to deliver targeted content, increasing user retention by 35% through tailored travel recommendations.
August 2021 - December 2021

Product Management and Marketing Assistant, App

The Synergy Consulting

Supported small to medium businesses in developing and launching mobile apps

  • Gathered user feedback from reviews, support tickets, and surveys to report potential usability issues
  • Conducted market research to understand user behavior, industry trends, and competitor strategies
  • Collaborated with UI/UX and development teams to ensure app features align with brand messaging and user needs

Get In Touch

Contact Information

Location

Boston, MA 🔜 Chicago, IL

Connect With Me

Send Me a Message